Director, Business Analytics

1800 Duke St, Alexandria, VA 22314, USA

Req #877

Tuesday, July 16, 2024

SHRM is a member-driven catalyst for creating better workplaces where people and businesses thrive together. As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting today’s evolving workplaces.  With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.

The Business Analytics department within the Data & Insights division of the Society for Human Resource Management (SHRM) is a multidisciplinary team of statisticians, digital analysts, and market research analysts and the principal purveyor of data and insights for all internal stakeholders and business units.

The Director –Business Analytics will oversee and manage consumer insights and analytics activities in support of all SHRM business units and stakeholders. The director provides direct technical leadership in all market and data analysis activities, including business insights for product development, revenue growth, branding, and general business strategy purposes. Working closely with Marketing, Communications, Sales, and Product colleagues, the director will manage a unit that provides swift intelligence and data that drives revenue growth and higher audience engagement.

Responsibilities

• Lead the development and execution of market research for the Business Analytics team.

• Design and deliver a broad business analytics strategy.

• Oversee and optimize the holistic VOC program, including new features, audiences, and reporting.

• Establish monitoring frameworks, statistical processes, and early warning methods for quick reaction to changing environments.

• Identify and execute business reporting requirements with internal stakeholders; oversee the development of operational and executive dashboards in Tableau or similar platforms.

• Use research and analytic methodologies to identify underserved needs and inform business strategies.

• Develop and analyze surveys for quantitative research, using statistical concepts to address business challenges, as well as qualitative research projects, including focus groups and interviews.

• Maintain and improve the concept testing process for new product ideas.

• Organize and present findings on consumer research and business analytics, making recommendations based on data.

• Maintain intelligence through various methodologies and databases, including competitive and market intelligence.

• Manage, mentor, and develop a team of researchers, business analysts, and digital analysts.

Qualifications

• 10+ years experience in a consumer-centric insights or analytics team working with qualitative and quantitative insights and research.

• Expertise in primary, secondary, and database analysis research methodologies.

• Experience with R, SPSS or SAS statistical programs, Qualtrics survey platform and with data visualization programs, particularly Tableau.

• Strong quantitative analysis, problem-solving, and project management skills.

• Strong communication skills, presenting insights and recommendations to internal stakeholders.

• Proven experience in consulting with business partners to make data-driven decisions.

• Evidence of building innovative, game-changing strategies that result in measurable improvements in new customer acquisition, retention, upsell, and cross-sell.

• Demonstrated ability to produce results within a team environment, develop productive working relationships at all levels of the organization, and appropriately challenge or influence decisions.

Other

• Must be able to perform essential duties satisfactorily with reasonable accommodations.

• Work is regularly performed in office and conference settings, and standard office equipment is routinely used.

• Travel Required: Occasional, about 10% of the time.

#LI-Hybrid

The hiring range for this position is $150,000 to $195,000 per year. This range is an estimate and the actual salary may vary based on the candidate's experience, skills, and qualifications. SHRM offers a competitive and comprehensive total rewards package. The benefits for this position include professional growth and development, health, dental, vision, well-being, health savings, flexible spending, retirement, open leave, and annual discretionary bonus and incentives.

Our employment practices are in accordance with the laws that prohibit discrimination against qualified individuals on the basis of race, religion, color, gender, age, national origin, physical or mental disability, genetic information, veteran’s status, marital status, gender identity and expression, sexual orientation, or any other status protected by applicable law.

SHRM is an equal opportunity employer (Minority/Female/Disabled/Veteran).

We do not sponsor applicants for work visas.

Other details

• Job Family Business Intelligence

• Job Function Differentiated Pay

• Pay Type Salary

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• 1800 Duke St, Alexandria, VA 22314, USA